Hello Little People encourage children to ‘Be Safe, Be Smart, Be Kind’ in new campaign video

In partnership with the Isle of Man Government, local children's theatre company, Hello Little People have produced a video designed to help young people remember how they can mitigate the risks of catching and passing on Covid-19.

The short video will be circulated around the Island's schools and across social media, to remind both students and parents, in a fun and memorable way, of the parts they can play in reducing the risk of Covid-19 transmission in our community.

The song and video has been written and produced by Michelle James and Chloe Shimmin from Hello Little People exclusively for the campaign and follows the character ‘Covid-19’ describing the best ways everyone can ensure they are staying safe whilst it is around.

Michelle James, Co-Founder of Hello Little People, said:

‘We all have an incredibly important part to play in managing our own risks when it comes to Covid-19 and we wanted to help our young people remember ‘hands, face, space, and fresh air’ in a fun and memorable manner.

Whilst there are elements of this video which have been created in jest, the messages throughout are very much key to ensuring our Island’s young community understands the best ways to mitigate the risks of Covid-19 where possible.’

Chloe Shimmin, Co-Founder of Hello Little People, commented:

‘We really hope it will be a hit and cannot wait to hear it being repeatedly sung and murmured by both children, and even adults, across the Isle of Man.’

BE SAFE, BE SMART, BE KIND was a project commissioned by the Isle of Man Government

It was an absolute pleasure working with Hello Little People on our public health video. We came to them with quite a loose brief, but from start to finish Chloe and Michelle were creative, full of energy and enthusiastic about our project. It has been so valuable to partner with a company that already has such great reach and credibility within a younger audience and we have been really pleased with the results. Not only is it a fresh approach to content, but the production itself is of excellent quality. The team have been totally professional but have brought a lot of fun to a difficult subject matter. We look forward to working with Hello Little People again in the future.

Laura Gill, Head of Marketing, Department for Enterprise